An estimated 91% of 16-24-year-olds use social media.
Evidence suggests social media can have harmful effects on young adults’ mental health (MH) but there are potential benefits, e.g. prompting help-seeking. Young adults often present to primary care with common MH problems, but many face barriers seeking help and accessing primary care.
We explored benefits of social media use, investigating how social media campaigns encourage young adults with common MH problems to seek help and change people’s attitudes towards MH.